Content written by a bloke who knows his stuff, not some poxy robot.

"Who are you, then?"

I'm Graham. Hiya.

I've been a freelance content writer since 2015, helping business owners and marketers get seen, get clicked, and make sales.

Plus, I've been hired to write the odd limerick and wedding speech here and there (no, really)...

I can help you with genuinely engaging SEO blog posts, web copy, press releases, long-form content, whitepapers, product descriptions, video scripts, songs, ditties, and poems... you name it.

(and if you want to use AI, I can help it produce amazing results)

"Why should I hire you?"

Pure AI content is absolutely everywhere.

Chances are, you've dabbled with an LLM yourself. But let's face it - purely AI-written content is naff, often incorrect, and gets people's backs up.

Is it really worth saving a few quid just to get swept behind a sea of boring, samey content?

I've got the skills and insight to help your content stand out in the best way possible - whether it's writing from scratch or editing and optimising AI writing.

Graham has that rare ability to explain technical topics simply without losing nuance. You only get that from a decade in the game, and it’s why he continues to be a key part of our writing team producing content that attracts leads.

Louise McNally, Agency Owner, lowercase

"How much do you charge?"

That all depends on what you need from me.

I typically start projects from $0.07 per word. I like to be fair, which is part of what's kept me in business all these years.

Want more proof that I'm worth your time and money? Here's some of my key stats.

Work experience

Mr. Pointer Copywriting (2015—)

Freelance content writer and sole trader

lowercase (2022—)

Freelance writer

One News Page (2015—2021)

Movie critic / staff writer

My education

Writing for Performance MA (University of Huddersfield)

2009 - 2011

English Studies with Creative Writing BA (University of Huddersfield)

2005 - 2008

A-Levels inc. English Studies (Barnsley College)

2003 - 2005

My main topic niches

iGaming and online casino brands

10+ years

Entertainment

10+ years

Online marketing

9+ years

Personal finance

9+ years

Travel

8+ years

Cryptocurrency and Web3

5+ years

Food and drink

4+ years

Cybersecurity

4+ years

Your niche here (I'm flexible!)

My skills

SEO content writing (12+ years)

Customer service (12+ years)

Editing and proofreading (12+ years)

Ghostwriting (12+ years)

Research and fact-checking (12+ years)

Content strategy (10+ years)

Project management (10+ years)

Online journalism (5+ years)

Public Relations writing (5+ years)

Social media content writing (5+ years)

AI content editing, prompting, and strategy (2+ years)

Karaoke (too long)

Losing socks in the wash (since I've been able to do laundry)

Baking an absolutely amazing pumpkin spice pecan blondie (ask me for the recipe)

Like what you see? Awesome.

Email me with your project ideas and let's have a chat.

Graham Pierrepoint | Mr. Pointer Copywriting

148 Rose Bowl, Portland Crescent, Leeds, LS1 3HB, United Kingdom | graham@pointercopy.com

© Graham Pierrepoint, 2025